The Need
Ngadju Cultural Tours is a startup venture, that needed a website to promote their exclusive aboriginal tours around Norseman, the Gateway to the Nullarbor.
Due to the COVID pandemic, and the expected increase in local tourism, there was an urgency to promote the business as soon as possible, ready for the summer season.
The Solution
Good Web Solutions configured, designed and tailored a responsive, mobile-friendly website, with the adventurous tourist visitor in mind. The balance was always between what was best for the tourist, as well as being respectful to the culture.
The new website is a modern design that reflects through the use of a warm red-brown orchre colour palette, a natural connection to the earth. The website demonstrates their unique qualifications quickly, so there is no question who they are and what they do.
When I started, I didn’t have all of the content, so the site needed to be flexible as we would need to add more over time, featuring the locations and guests.
SEO was implemented to capture a unique market looking for an Australian Aboriginal experience in Norseman area.
Ngadju Cultural Tours subscribes to my Essential Care Plan for on-going support.
